Wednesday, August 22, 2012
Achman is giving a presentation on the Twin Cities Marathon in what's called a "Race Anatomy" session. It's kind of a "nuts and blots" session about the challenges in putting on the event and what others can learn from the Twin Cities experience. Roberts' session is titled Medical Challenges for 2012 and Beyond, which will deal with handling the medical operation at a major city marathon. There will be other talks on marketing, race trends, innovative use of social media, business basics for event organizers, and certification of an event as environmentally and socially responsible.
The keynote speech will be given by new USATF CEO Max Siegel. For more information on the conference you can click HERE.
Full disclosure: I am a contributing writer for the Road Race Management newsletter, but have no financial or personal stake in the publication or conference.
Posted by jdf at 10:00 AM